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Fuller, Thicker, Longer-Looking Lashes

Ever dreamed of having longer, fuller and thicker lashes?  With AVEDA’s Lash Abundance™ Boosting Serum, you can!  The new serum is clinically proven to give you fuller, thicker, longer-looking lashes in just 8 weeks.  Lash Abundance Boosting Serum is 98% naturally derived and has been ophthalmologist tested and approved.

Bonus: Lash Abundance is gentle enough to use daily AND safe for contact lens wearers!

To use, Brush at the top lash-line and below lower lash-line twice daily.  Allow to dry before regular makeup application.

Check out this amazing before and after image using AVEDA Lash Abundance Boosting Serum:

SPECIAL OFFER: Earn 500 Bonus Pure Privilege Points with the purchase of Lash Abundance Boosting Serum! 

Offer valid February 12, 2012-March 24, 2012.

Posted by IBW on Feb 16, 2012 in Aveda ProductssinglePromotions | Permalink | No Comments »

Aveda Advisor Product Pick of the Week: Daily Hair Repair

This week’s Aveda Advisor Product Pick of the Week is the Daily Hair Repair from the Damage Remedy line of hair products. We all live and swear by this amazing product. Made with certified organically-derived quinoa protein, your hair is instantly improved and strengthened from the inside out.

This leave in treatment not only improves your damaged hair by 26%, but also protects it against further damage from heat styling, blow-drying, coloring, tangles and other every day elements. The daily hair repair is beneficial for all hair types.

To use, work a small amount of product into your hands, apply through your damp hair and comb to distribute. Do not rinse out. Style accordingly.

Bonus: You know that organic Aveda scent that you all love, this product is no exception. The certified organic essential oils including bergamot, mandarin and ylang ylang give the Daily Hair Repair an uplifting aroma.

Posted by IBW on Feb 16, 2012 in Aveda Products | Permalink | No Comments »

Special Offer to Celebrate Aveda’s Sea Blossoms Spring Makeup Launch

The limited edition Sea Blossoms AVEDA makeup for spring|summer has arrived.  Inspired by soft, seaside hues, the collection is awash in pastels of pink, coral, violet and blue. Insfusions of heavier grays and greens intermix with velvety tones to create warm spring|summer looks.

“Sea Blossoms brings beauty at the beach back to life inspired by coral reef technicolors on shimmering skin paired with soft aquatic pastels,” says Janell Geason, global makeup artist for Aveda. “The look suggests an easy, seventies at the beach feel.”

The collection includes two Petal Essence™ Eye Color Trios, two Nourish-mint™ Smoothing Lip Colors, two Nourish-mint™ Rehydrating Lip Glasses and one Petal Essence™ Face Accents Trio.

Enjoy a complimentary refillable AVEDA Environmental Compact (any size) now through March 24, 2012, when filled with AVEDA makeup (includes items outside of the Sea Blossoms limited edition).

Posted by IBW on Feb 9, 2012 in Uncategorized | Permalink | No Comments »

Love Your Hair? Learn How to Keep it Looking New

Remember walking out of the salon absolutely loving your new hair color?  Remember when that feeling diminished ina few weeks as the color faded?  No one likes watching their hair lose its fresh color and that’s why we love Aveda’s Color Conserve Daily Color Protect that helps preserve hair color for up to 6 weeks!

The 93% natural leave-in treatment triple-protects your hair color with a powerfully effective, botanically-based color conserve complex:

  • Larch tree helps seal in color
  • Anti-oxidants from green tea help protect against environmental stressors
  • Naturally-derived blend from wintergreen and cinnamon oil help protect color from UVA/UVB damage.

When using Daily Color Protect, simply rub a coin-size amount between your palms and finger-comb through damp hair and style as desired, but don’t rinse it out.

Aveda Color Conserve Daily Color Protect is available at The Institute of Beauty and Wellness.  Call guest services at 414.227.2889 to make your next reservation.

Posted by IBW on Feb 9, 2012 in Uncategorized | Permalink | No Comments »

IBW Esthiology Skin Care Specialist Graduates

There are many things to consider when selecting a school for an education.  We believe one of the most important is what past graduates have to say about their educational experience. 

With our next Part-Time Esthiology class (Monday – Thursday, 4:30pm-9:30pm) starting on February 20th, we thought it appropriate to share the most recent feedback from our Esthiology graduates from last month:

“I strongly believe there is no education like it. If one is passionate about the industry and his/her future, this is an amazing jump start.”
Andre Love | Esthiology Graduate | January 2012

“As long as you take the program seriously and remember why you’re there, then you’ll graduate feeling confident and knowledgeable from IBW.”
Ashley Erbe | Esthiology Graduate | January 2012

“I’ve had a wonderful experience at the Institute. The instructors are very knowledgeable and approachable. However, it’s a lot of work and would only recommend the Institute to those that are seriously committed to the industry.”
Amy Pizur| Esthiology Graduate | January 2012

“I would say that Aveda is a professional Institute that prepares you in knowledge and what to expect in the real world. I enjoyed my time there.”
Loni Gromacki  | Esthiology Graduate | January 2012

“The instructors are knowledgeable and the course is great.”
Lauri Shea | Esthiology Graduate | January 2012

“Overall, I received a very good education.”
Kristin LaMere | Esthiology Graduate | January 2012 

Posted by IBW on Feb 8, 2012 in Uncategorized | Permalink | No Comments »